Recurring Gig
a queer climate comedy
Two queer actors land a gig filming a series of propaganda ads for a not-so-local energy company. As the natural gas campaign heats up, the roles they play in their personal lives reach a tipping point.
Quick Facts
Status: Completed September 2024, not premiered
Runtime: 98 minutes
Genre: Comedy
Director: Adam Hutchinson
Produced by: Recurring Gig Productions
Ownership: 100% Recurring Gig Film LLC
Union status: SAG-AFTRA signatory
Private screening link available upon request to adam@recurringgig.com
Marketability
Target Audience:
The thirsty gays and the middle-aged lesbians
-
Multiple scenes with attractive 20-something men in their underwear.
2 monologues where a middle-aged lesbian discusses not fitting into the LGBTQ community.
Sub-plot of a young gay man who doesn't want to top or bottom.
-
Cast member JJ Bozeman is a frequent collaborator with gay auteur director Todd Verow.
Cast member Lisa Haas starred in 3 films by Sundance-recognized lesbian director Madeleine Olnek.
Comparables
Target Audience:
The climate activists who obsess over local politics
-
By watching propaganda ads get created throughout the film, the viewer gets to actually follow the course of a political campaign by a natural gas utility to overturn the Seattle City Council's renewable energy plan.
-
Loosely based on a real-life ballot initiative in 2018.
Talking points throughout the ads tap into well-known tropes in current influencer campaigns on both sides: climate activists and natural gas consumer propaganda.
Comparables
Target Audience:
The late-stage capitalism satire nerds
-
2 millennial and Gen X characters embodying the New York corporate advertising world.
Running gag of characters doing brand ambassador gig work for a beverage company called Liquid Carbon.
Monologue from a young character who is disillusioned by his corporate job.
-
Writer & Director Adam Hutchinson has worked in the corporate marketing industry for 10+ years and has a wide audience of advertising professionals.
Comparables
Micro-influencer strategy
Climate, Queer, and Corporate Satire
A paid and earned influencer marketing strategy can tap into these core audience segments. Bite-size clips from the film can provide content to react to, based on the topics most relevant to each.
A monetizable addition to your roster
Built-in word of mouth & virality
Each of the film’s faux-ad scenes are easily cut into bite-sized jokes on individual topics: local politics, gas stoves, rolling blackouts, net zero pledges, indigenous land rights, etc.
Additionally, this is the first film to represent the non-top/ non-bottom “side” discourse that’s currently gaining steam in the gay community.
Leverage for new subscriber acquisition
SVOD services are currently under-penetrated in two key demographics: the Gen-Z LGBTQ community and climate-conscious consumers. (Deloitte)
Nearly all climate films until now have been dramas or thrillers, limiting the ability to reach a new audience through viral comedy marketing.
Younger LGBTQ consumers have moved past mere representation in media (e.g. coming out stories) and are seeking intra-community stories with nuance.
Let’s bring this queer climate comedy to market.
Contact adam@recurringgig.com